Spirit Halloween just came out swinging at NBC and Saturday Night Live (SNL), and honestly, we’re here for the drama.
It all started with a cheeky tweet from Spirit Halloween, the iconic seasonal retailer known for popping up in abandoned stores every fall. They decided to drag SNL in the spookiest, sassiest way possible. Spirit posted, “We are great at raising things back from the dead,” tagging @nbcsnl, and oh boy, things got juicy.
Why the shade, you ask? Well, Spirit Halloween unveiled a new costume poking fun at SNL’s upcoming 50th anniversary. The “Irrelevant 50-Year-Old TV Show” costume includes props like “dated references,” “an unknown cast,” and, to top it off, “shrinking ratings.” Ouch. That’s a jab straight to the nostalgia.
The costume is basically the ultimate roast, serving up a cold dish of truth that SNL’s been grappling with in recent years—struggling viewership and a revolving door of cast members that don’t quite have the star power of its golden years.
Fans of both Spirit Halloween and SNL are losing it over this shady exchange. Whether you’re a die-hard SNL fan or just love watching brands get petty on Twitter, this feud is a top-tier Halloween treat. Wonder what SNL’s got in store for its clapback? Maybe a sketch involving those empty mall spaces Spirit loves to haunt?
One more reason to love Spirit Halloween.